Resources | How To...

When You’re VP of Public Relations

Ways to Promote Your Club

• Distribute flyers (e.g., libraries, community and corporate bulletin boards)
• Send press releases about special events to the local media
• Publish club meeting dates in local paper calendar sections
• Produce a club newsletter
• Set up a club Web site
• Greet guests and provide take-home materials about the club
• Give outside speeches to promote membership — contact the District One Speakers Bureau
• Participate in community events (e.g., job fairs, fun fairs, contests)
• Set up a club phone line and record a welcoming, informative message
• Hold a Speechcraft (work with your VPE and VPM)
• Submit articles about Toastmasters to your local paper
• Submit public service announcements or tape a brief program for radio and public access TV
• Hold a Youth Leadership program (work with VPE and VPM)
• Donate past issues of The Toastmaster to libraries, doctors offices, etc.
• Create and distribute club business cards
• Wear your Toastmasters pin every day
• Hold a Member Get a Member campaign in your club (with VPM)
• Get the Toastmasters Supply Catalog and explore it for ideas, materials
• Provide materials for your local “Welcome to the Neighborhood” committee

What Can the District One Public Relations Office Do for You?

Do not hesitate to contact any of the District One Public Relations Officers with any ideas or questions.

More PR Ideas & Resources

• Newsletter Content (President is the publisher, VPPR is the editor)
• Bios of new members (and photos, if there’s room)
• Calendar of upcoming club events (contests, theme or special meetings)
• Calendar of upcoming Area, Division, District, Regional, and International events
• Kudos to new CTMs, ATMs, DTMs, CLs, ALs
• Message from the Club President or other officers
• Reports on past meetings or special events (anniversaries, socials)
• Schedules of future meetings
• Kudos to members for non-Toastmasters achievements (promotions, births)
• Speaking tips (how to give better evaluations or Table Topics)
• Points on leadership
• Report on club’s progress in the Distinguished Club Program
• Deadlines for submitting articles for future issues
• Publications and Web sites of interest to members (Toastmasters related)
• Letters to the editor
• Reprints from The Toastmaster and other publications (short, get permission first)
• Testimonials from members about the club and what it’s done for them

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Need more info? Contact the District One PRO Michele Wilkosz